DAY 3 | Available On-Demand
Consumers may be willing to pay more for more sustainable options, but they also are increasingly dubious of – and confused by – the rising number of environmental claims. And they aren’t alone – regulators and enforcement agencies also are watching for greenwashing. By embracing robust sustainability practices, obtaining credible certifications, and effectively communicating genuine efforts in environmental stewardship, the industry can establish a solid foundation of sustainability and build trust among consumers and stakeholders alike.
Join the FoodNavigator-USA team along with leading industry experts for two content specific sessions, as they explore the various options to moving to a more sustainable food supply chain
The Federal Trade Commission is reviewing its Green Guides as more Americans weigh products’ environmental impact when shopping.
Find out what types of claims are under the microscope, where industry would like more guidance and strategies to avoid greenwashing.
The sustainability of the food supply chain depends on all participants – from farms to processors to retailers – to collaborate and earn consumer trust. The presentation will introduce an industry initiative working on the rapidly changing needs for functional, recyclable and safe food packaging. Kevin will also examine the importance of an independent verification process to maintain transparency and trust with consumers regarding farm practices. His presentation will demonstrate how industry participants can work together to fulfill the promise of a sustainable food supply and a healthy planet.
- Understand that the foundation of consumer trust for sustainability promises is based on industry collaboration and independent, verifiable measurement.
- Introduce an industry initiative to meet the needs of the rapidly changing sustainable packaging supply chain.
- Examine the opportunity for incentivizing and measuring progress in regenerative agriculture practices.
What progress is the industry making on reducing the environmental impact of food packaging, and how are companies balancing food safety and shelf-life concerns with consumer demand for more earth-friendly options?
Companies are looking to boost their ESG and reduce the environmental footprint with the help of several sustainable packaging types, including compostable packaging. However, regulatory hurdles are challenging the biodegradable packaging space, and consumer confusion around what is and isn’t compostable is creating other obstacles. So, how can industry come together to boost this aspect of sustainable packaging?
Environmental claims are now ubiquitous in the marketplace from the chasing arrows indicating a product’s recyclability to emerging but hard-to-measure claims of ‘carbon-neutral,’ ‘sustainably-sourced,’ ‘regeneratively-farmed’ and ‘climate-friendly.’ How do consumers – and perhaps more importantly – regulators, consumer class action attorneys and competitors assess these claims?
Global food supply chains have been stretched to – and occasionally past – the breaking point in recent years between the impact of COVID, climate change, inflation, mounting consumer ESG concerns and other macro-trends. Industry stakeholders from across categories and the value chain share how they are addressing these and other challenges, shortening and building redundancy into their supply chains and balancing supply and demand to effectively deliver on the needs of consumers, the planet and their businesses.
Look at the detailed agenda for the other sessions:
Watch 2023 Digital Summit On-Demand
The FoodNavigator-USA Digital Summit is FREE to attend, and pre-registration is required.