The 2021 FoodNavigator-USA Food for Kids series, consisted of two category focused events. Each session included dynamic presentations as well as panel discussions with audience Q&As.
The Two Category Focused Session were:
Wednesday, November 10, 2021
Early Childhood Nutrition
In the opening webinar in the series, we explored how parents and caregivers can help to develop adventurous palates and healthy eating habits in early childhood, incorporating the latest science and government recommendations for the first 1,000 days (spanning a range of topics from allergen introduction to nutrient shortfalls), with input from established and emerging brands in the baby and toddler food space, nutrition experts, and parents of young children.
Wednesday, November 17, 2021
What are kids snacking on, and are parents happy with current options? What are they looking for when they buy snacks for their children (Protein? Low sugar? Fruit/veggies? Fiber? Vitamins? Probiotics?), and are kids enjoying the same snacks as older household members, or are they consuming more targeted products? How and where are retailers and e-tailers merchandising snacks targeting children, and how do you position a kids’ snacks brand? In this webinar, we looked at branding and positioning, formulation, nutrition, go-to-market strategies, and white space in kids’ snacks, with input from market researchers, established and emerging brands, and parents.