Wendy, RN, IBCLC, CLC, Founder & CEO of BOOBIE Superfoods, an omnichannel brand founded in 2015, during her tenure as a neonatal intensive care registered nurse (RN) and International Board-Certified Lactation Consultant (IBCLC). Wendy's mission is to provide solutions that address the challenges encountered by women throughout motherhood. As the pioneer of the world's first lactation food bar, she has introduced several first-to-market solutions, spanning support for milk supply, nutritional needs during pregnancy, lactation hydration, postpartum hair loss, and more. Her products are available in hospitals, baby boutiques, and major retailers such as Walmart, Target, and Amazon.